Hey Carbon - New Branding short

2023 Spring, Carbon changed its URL from carbonvfx.com to heycarbon.com demonstrating that " We do a lot more than vfx"

The Brief of this braning short is by saying hey in different voice and typography, Carbon is saying it's all obsessed with a lot of different things.

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Ps: the first hey is my voice :"D

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Software: Photoshop, After Effects

3D design and animation: Yongho Kim

2D design, animation and 2D FX: Momo Zhao

Director: Liam Chapple

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Here are some early stage typographic explorations